Primary Palette
The University of Michigan’s signature color palette of Michigan Maize and Blue creates a powerful differentiator for our brand. Using this palette appropriately and consistently provides an additional layer of distinction.
When designing for the web, all content must conform to the accessibility standards set by the university’s ITS accessibility team. Please see our Michigan Engineering Design System for more information about color use on the web.
| Color | Web | Web Accessible Combination | |
|---|---|---|---|
| Maize |  PMS: 7406 CMYK: C0, M18, Y100, K0 | #FFCB05 |   Maize (#FFCB05) and Blue (#00274C) |
| Blue |  PMS: 282 CMYK: C100, M60, Y0, K60 | #00274C | Blue (#00274C) and Maize (#FFCB05) |
Secondary Palette
The colors in our supporting palette were chosen to complement our primary palette of maize and blue, providing additional range to the brand experience. They work well as accent colors or as backgrounds behind typography or graphics, but should never replace the primary palette as the main color(s) of a design.
| Color | Web | Web Accessible Combination | |
|---|---|---|---|
| Ross Orange |  PMS: 1595 CMYK: C0, M71, Y100, K3 | #D86018 |  Ross Orange (#D86018) and Black |
| Wavefield Green |  PMS: 398 CMYK: C14, M6, Y100, K24 | #A5A508 |   Wavefield Green (#A5A508) with Black (#000000) Wavefield Green (#A5A508) with Blue (#00274C) |
| Taubman Teal |  PMS: 326 CMYK: C81, M0, Y39, K0 | #00B2A9 |   Taubman Teal (#00B2A9) with Black (#000000) Taubman Teal (#00B2A9) with Blue (#00274C) |
| Arboretum Blue |  PMS: 660 CMYK: C88, M50, Y0, K0 | #2F65A7 |   Arboretum Blue (#2F65A7) with White (#FFFFFF) |
| A2 Amethyst |  PMS: 2603 CMYK: C72, M99, Y0, K3 | #702082 |   A2 Amethyst (#702082) with Maize (#FFCB05) A2 Amethyst (#702082) with White (#FFFFFF) |
| Matthaei Violet |  PMS: 668 CMYK: C70, M77, Y7, K23 | #575294 |   Matthaei Violet (#575294) with Maize (#FFCB05) Matthaei Violet (#575294) with White (#FFFFFF) |